The Best Top Ten lists in Marketing & Sales

True marketing starts out with...the customer, his demographics, his realities, his needs, his values. It does not ask, "What do we want to sell?" It asks, "What does the customer want to buy?" It does not say, "This is what our product or service does." It says, "These are the satisfactions the customer looks for, values and needs." Peter Drucker

Select a Top Ten by title.

1. Top Ten Ways To Double-Close the Sale  Getting a "Yes" from a prospective customer or client is just the first step in benefitting from the sale -- you need to ensure that the customer really did buy and that their purchase will not only stick but also turn into future sales, many referrals and a stronger relationship between you.
   
   
2. Top Ten Questions to Ask from Your Marketing Program  Probably the most difficult challenge facing any business is how to increase revenue over costs. While there a number of ways to do that, customer acquisition, maintenance and relationships are going to be essential means of accomplishing that task. Here are ten questions with brief joggers to begin the awesome task of discovering that potential.
   
   
3. Top Ten Characteristics of A Powerful 'Personal Brand Statement'  For every unique combination of talents and gifts, there is a venue to express them. This venue may be hidden from you at the moment, but when you find a compelling way to articulate your talents and gifts, you will become fearless in articulating them.
   
   
4. Top Ten Ways to Know If You Are a Teller or a Seller
   
   
5. Top Ten Requirements for Any Business to Remain Profitable  The magazine, Fast Company, recently declared that Americans are becoming a nation of "free agents." Selling our professional services as independent entrepreneurs brings tremendous freedom, and new responsibilities to run our careers as businesses! Unfortunately, many "free agents" have never run a business.
   
6. Top Ten Beliefs of the Top 10%  Many of you have heard the saying that 10% do 90% of the business. Here are some of the beliefs that the top 10% share.
   
   
7. Top Ten Points to Remember about Your Self-introduction  We all know that it is important to develop a very brief self-introduction that tells people what we want them to know about us and our business. It is sometimes called "the elevator speech" because one should be able to finish it before the listener reaches his/her floor in a ride up or down in an elevator. This brief introduction is often our one chance to make a good first impression, so it warrants some careful attention:
   
   
8. Top Ten Ways To Make More Money In Network Marketing
   
   
9. Top Ten Ways to Market Yourself without Turning People Off
   
   
10. Top Ten List of Words and Phrases to Make Your Business Sound Irresistible  Writing promotional material is easy when you're big and well-known, but what do you write if you're small and virtually unknown? Fear not: there are many dynamic words and phrases that will describe your business and services -- words which will make you sound solid and worthy of serious consideration by potential clients.
    

"Pretend that every single person you meet has a sign around his or her neck that says, make me feel important. Not only will you succeed in sales, you will succeed in life." Mary Kay Ash, Founder, Mary Kay Cosmetics

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