The Top 10 Benefits of Using the Coaching for Success Software
Category: Coach Effectiveness, Improvement (CL15)Originally Submitted on 8/7/97.
The Coach for Success software from TTI (Target Training International) is based on the DISC Language developed from the work of Dr. William Moulton Marston and Dr. Carl Jung. It is not a personality test, but rather a highly accurate measurement of behavior and emotion that can and does assist a Coach in cutting months off the time it normally takes to know a Client's behavior!
1. The Coach obtains an accurate picture of the client (individuals or groups) in record time!
The CFS software enables a Coach to cut up to several months off the time it would otherwise take to learn a client's behavior/emotional patterns. Unlike many other assessment instruments (such as the Myers-Briggs Type Indicator) the DISC graphs make it possible to obtain a picture of the client's "masked" (or adapted) behavior on the job, as well as their "basic" or core behavioral type. After speaking with several therapists, coaches, pastors and others who use other instruments, this author also believes that the CFS program is far more user-friendly (for both coach and client) than other materials.
2. The Client obtains an accurate picture of him/her self!
The CFS software is based on the DISC Language - a univsersal language of human behavior based upon the work of Dr. William Moulton Marston and Dr. Carl Jung in the 1920's. Marston's 1928 text, "The Emotions of Normal People" is at the root of this work; together with William Bonstetters' work in the early to mid 1980's in producing the basis of the assessment software we now have so readily available.
3. The Coach who has little or no business or corporate experience now has entree into these arenas via these behavioral assesment tools!
The CFS software produces a wide variety of assessment reports that businesses and corporations of all sizes can utilize to increase their effectiveness and productivity. These reports offer the coach with little or no business background a viable product/service to offer many different types of businesses, leading to far greater exposure and revenue paths than coaching alone may afford. On the other hand, these tools may also provide a starting place for some of the best long-term coaching clients you'll ever experience!
4. The DISC Language has been time-tested and validated for accuracy!
When using the CFS software, both coach and client can be assured that they are utilizing instruments that have been administered over 2 million times in 9 languages in 30 nations. These instruments are backed by all the validation studies necessary to ensure that their results have never been challenged in court, and meet or exceed every EEOC guideline (in fact, the EEO utilizes these tools themselves as a TTI client!). These reports have a 91% validity rate overall, and written validation study data is available from the manufacturer's headquarters. Based on the client's responses in 24 areas of the Style Analysis Form, the CFS software generates almost 40,000 possible combinations that appear in any of 384 possible graphs -- which accounts for the high degree of validity and accuracy!
5. Additional training and support is available!
The coach who purchases the CFS Software is not left alone! Follow-up training is available from TTI both on site, and in the form of Home Study courses for Certification. In addition, there is always personal assistance available from TTI's headquarters in Arizona.
6. A new Coach U SIG is now available!
The Coaching for Success SIG is headed by Robert Alderman, who serves as the liason between TTI and Coach University. Robert brings years of experience working with TTI and DISC programs to the SIG, and is available for follow-up training and assistance for those who are serious about utilizing these assessment tools in their coaching practice. You may contact Coach University for more details on this SIG, as well as information regarding follow-up training.
7. A Client's Interests, Attitudes and Values can also be accurately measured!
In addition to a client's behavior-emotion, the CFS software can also measure the basic values that drive a person's behaviors! This software is based on the work of a German psychologist, teacher and philosopher named Eduard Spranger (1882-1963) and makes this determination against national mean scores in six different areas: Theoretical, Utilitarian, Aesthetic, Social, Individualistic and Traditional. A home study course leading to certification is also available in the area of Personal Interests, Attitudes and Values.
8. The Software generates a variety new streams of income!
In case you're still wondering, the CFS software can generate several potential streams of income ranging from assessment reports with individual coaching clients, to working in the areas of team-building, candidate selection and/or promotion, job/career selection, time management, sales success and productivity, goal setting, social and family relationships, communications, etc. The creative and entrepreneurial coach will have a myriad of new possibilities to pursue in the development of new or additional revenue sources.
9. New tools and new markets are constantly being developed!
The creators of the CFS software are constantly upgrading, testing and validating new assessment products! Some of their latest and most dynamic offerings include several entire workshops/seminars that Coaches can offer in a variety of settings, e.g. in one day training seminars, as weekly courses, or even as tele-classes! Furthermore, in addition to charging for the worskshop/seminar and the assessment reports, a CTPer who purchases the CFS software also is given the rights to reproduce and sell the necessary participant workbooks for these seminars under their own name and logo! TTI and Coach U want you to succeed!
10. You will be in very good company!
There is a vast array of companies (large and small) who are utilizing these same TTI reports under a slightly different name (i.e. Managing for Success) including a few you and your clients may know, like: Coca-Cola, Motorola, AT&T, MCI, Upjohn, Xerox, Mariott Corp., EDS, Charles Schwab, US Secret Service, US Dept. of State, Metlife, Nabisco, General Electric, F.D.I.C., Internal Revenue Service, American Express, Hewlett Packard, Nissan, Chase Manhattan Bank, Air Force, Dept. of Labor, and dozens of others whose names are equally well known! (A complete listing is available from TTI)
About the Submitter
This piece was originally submitted by Dr. James S. Vuocolo, Master Certified Coach, ICF; Certified Mentor Coach, Coachville & CoachU; Certified Executive Coach, WABC, Professional Coach, Minister & Life Strategist, who can be reached at jim@lifecoachconsulting.com, or visited on the web. Dr. James S. Vuocolo wants you to know: I am a Business Coach and Life Strategist who works with professional men and women who want to create more of what benefits them in less time than they could do alone. My services are delivered by means of telephone calls, public speaking and workshops, with follow-up email and telephone support. I am also an author, teacher, mentor coach, and ordained minister. To read and hear actual testimonials, go to:http://www.Soulbusiness.com/endorse.htm
. The original source is: TTI materials and Personal experience with CFS software.
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