The Top 10 List for Writing a Bio or Press Release

Category: Entrepreneurs, Small Business, Home Office (AA111)

Originally Submitted on 10/27/99.


Have you wondered what information to include on your first Business Press Release? Possibly, you are writing a "bio" to attach to an article or to send to a potential client. Maybe you're designing a brochure or web site and are looking for a place to start? The gift of using this Top Ten is that you will have a multi-purpose useful information sheet and that you can use the information over and over again!

1. List business name, your name, business address (street, city, state, full zip code), phone number(s), fax number(s), primary e-mail address and URL (web address).

2. List services and/or products provided.

3. What experience do you bring to your business?

Also, list affiliations, professional associations, certificates, etc.

4. Background on your company.

5. Why and/or how did you get into your current business?

6. What sets you apart in the business world?

7. Why should someone do business with you rather than your competition?

8. Who are your clients? What is your market?

9. Have you received significant recognition for your business?

Include awards, testimonials, articles published etc.

10. What is your business and/or personal mission statement?


About the Submitter

This piece was originally submitted by Coach Maria, Life & New Business Coach, who can be reached at Maria@CoachMaria.com, or visited on the web. Coach Maria wants you to know: I Coach people who are committed to becoming even more satisfied with life, fulfilling their unique purpose and enjoying themselves in all they do! Isn't it time to remove the gap between where you are now and where you want to be? Contact me for a FREE 45 minute consultation! The original source is: Women in Business, Information Sheet, by the Bremerton Patriot, Newspaper of Bremerton , www.centralkitsapreporter.com.


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