The Top 10 Ways to Know If You Are a Teller or a Seller
Category: Sales, Marketing, PR, Sales Management (AF102)Originally Submitted on 5/6/2000.
1. Tellers give information. Sellers solve problems.
2. Tellers leave decision making to the prospect. Sellers gain commitment.
3. Tellers present product or service features. Sellers translate features into benefits.
4. Tellers avoid rejection. Sellers risk rejection.
5. Tellers try to win by displaying knowledge. Sellers win by closing sales.
6. Tellers operate on the rational level of prospect interaction. Sellers deal with prospects' emotional and personality needs as well as their rational needs.
7. Tellers are reactive. Sellers are pro-active.
8. Tellers want structure and stability. Sellers accept uncertainty as a norm.
9. Tellers identify needs. Sellers intensify needs and wants.
10. Tellers believe that by creating a better product, the world will beat a path to your door. Sellers believe that you have to convince the world that it needs the better product by beating a path to every door.
About the Submitter
This piece was originally submitted by Terri Levine, The Comprehensive Coach, who can be reached at Terri@comprehensivecoaching.com, or visited on the web. Terri Levine wants you to know: I am a business coach for sales and marketing professionals. My 20 years of sales/marketing experience, leadership, management, and national sales training and development, led me to be number 1 in sales for 2 national organizations! Want to get where I was or lead your team there? Call me at 215-699-4949 and I'll coach you to be at the top! To subscribe to my newsletter Coaches Corner, send an email to CoachesCorner-On@lists.webvalence.com.
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